Digital Marketing Strategies for Non For Profits – Free Session via Zoom

$0.00

Digital Marketing is an extremely effective way for any business to grow, it encourages brand awareness, builds reach and tracks results. You can use email marketing, social media, and other inexpensive ways to resonate with your audience or potential customers.

Overall, digital marketing is more cost-effective than traditional marketing tactics.  As part of a non-profit organisation, marketers are focused more on social causes rather than financial gain, and implementing digital marketing strategies will be essential to growing your organisation.  In this workshop we will give you the tools to do it it successfully.

Learn:

  • Where to start with a marketing strategy
  • Best practice setup for social media
  • Building and executing a social media strategy
  • How to build effective social media content
  • Digital marketing tips for NFPs
  • Accessing the Google Grant and setting up effective Google Ads

 

About Matt, our Trainer: 

Matt is a highly experienced and respect digital marketer.  Kicking off his professional career with News Corporation, Matt performed a range of media and marketing roles, specifically with the Herald Sun, The Weekly Times, and Fox Sports where he was responsible for developing digital content strategies.  After a 10-year stint at News Corp, Matt joined Open Universities Australia as head of Partnerships and Lead Generation, working with internal and external stakeholders to find future students via a range of digital marketing endeavours.  It was in this role that Matt developed his skills and passion for lead generation which led him to establish the boutique marketing agency, Arthur St.  Arthur St is an open, transparent, results driven digital marketing agency that works with an impressive range of Australian businesses and brands. Arthur St specialises in developing strategy, implementing campaigns, finding insights from data and training marketing teams.

Who this workshop is designed for: 

  • Non For Profits
  • Community Organisations
  • Registered Charities
  • Volunteers

 

Description

Learn:

  • Where to start with a marketing strategy
  • Best practice setup for social media
  • Building and executing a social media strategy
  • How to build effective social media content
  • Digital marketing tips for NFPs
  • Accessing the Google Grant and setting up effective Google Ads

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