Online Advertising
expand your digital footprint
engage a target audience, acquire their business, and retain them as a client
↟ online advertising.
Engage, Acquire, Retain.
The fundamental goal of any marketing effort is to engage a target audience, acquire their business, and retain them as a client/customer.
Yes, it’s true – social media is becoming highly saturated with advertising material that is more and more obtrusive to the user. However, this makes great advertising stand out.
Delivery is important.
Poorly implemented online ads can be detrimental to your business’ reputation. We focus on differentiating your brand to stand out in a sea of bland ads and cut through the spam.
No one knows your business like you do. That’s why we work with you to form a strategy that will deliver results while aligning with your brand’s values.
Our focus is on authenticity. Genuine advertising – like the traditional advertising pioneers who used storytelling to resonate with consumers.
Targeting
We utilise highly refined targeting methods to reach your most likely customers. We are confident in our ability to reach people who want to see your brand, service, or product.
The goal is to make your advertising tie seamlessly into their Facebook or Instagram feed, while grabbing their attention to drive your marketing objectives. It’s a fine line.
Remarketing
Did you know we can display Facebook and Google ads to people who have already engaged with your website, a specific page on your website, an event you’re hosting, or an ad that has been running? This is the ideal way to reach the ‘low hanging fruit’ and pluck it while your business is still top of mind.
No matter what stage of the customer journey the target is in, we keep your business in their vision, all the way through to purchase/conversion.
Process
1. Plan
The steps you need to achieve your advertising objectives.
2. Understand
Who is your target audience and what are their key characteristics.
3. Create
Develop ads using appropriate imagery and copy.
4. Advertise
Be seen by your customers on multiple channels across the digital network.
What we offer:
Facebook Advertising
Instagram Ads
Snapchat Ads
Google AdWords
Shopping Ads
Remarketing Campaigns (Facebook and Google)
Customisable and affordable – advertise online.
We work with you to understand you, your business, and your customer. Our deep-dive approach identifies key search terms and digital behaviour patterns that allows us to get in front of the right people.
We cleverly craft engaging ads, across all digital advertising platforms, that match your brand, website, and search terms, allowing you to step above your competitors.
Whatever your marketing objective, we can help you utilise online advertising to expand your business’s digital footprint.
Flying blindly? Not a chance! You’ll be kept in the loop on how your campaign is tracking, with real-time reporting and data access, as well as human support to answer any digital queries.
Drop us a line and let's discuss your business or project over a skinny vanilla chai turmeric latte...or whatever you prefer- it's on us.
